Real Life Invisible Heroines
Sometimes in life one comes across certain individuals that tend to leave a strong mark on you. And I am not talking of the...
Angel Investor, Angel Investor, Where for art thou?
Yesterday I had a perfectly horrid end to a perfectly horrid day.
It started off in the morning as I was reviewing the weekly cash...
Conducting a Business Event- 9 steps to follow
Business to Business Event Marketing is a tried and established route to increase your business leads and sales. If you’re business involves selling to...
The Thumpuran
Author Note:
I began writing The Thumpuran a few years back as a result of trying to find the roots of the Nair community to...
Why do we hold on and never let go?
Sometimes in life we come to an inflexion point. Where we need to let go and move on.
But letting go is far easier said...
Good Boss or a Bad Boss?
Am I a good boss or a bad boss? It's a question that always haunts me whenever someone leaves my company. Quite recently this...
It takes Two to Tango.
The other day a friend came over for a cup of coffee and sat there crying his soul out. He had been friendly with...
8 Marketing Lessons to be learnt from the Delhi Elections
The 2015 Delhi Election saw the Aam Aadmi Party get a massive 96% of the seats. In marketing parlance such a victory is akin...
How to build thought leadership via content marketing
I know for you, this topic is little vague - How to build thought leadership via content marketing? But before I explain what my...
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10 Bootstrapping marketing tips for entrepreneurs
If wishes were horses, beggars would fly.This sums up the combined wishes of all entrepreneurs when it comes to marketing. Everyone would like to...
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7 steps to creating a marketing plan for your business
Every business big or small need to have a thought through marketing plan for their growth. Large companies have plans that run into several...
The Mavericks
Maverick
The Cambridge dictionary defines it as “a person who thinks and acts in an independent way, often behaving differently from the expected or usual...
Angel Investor, Angel Investor, Where for art thou?
Yesterday I had a perfectly horrid end to a perfectly horrid day.
It started off in the morning as I was reviewing the weekly cash...
