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8 Marketing Lessons to be learnt from the Delhi Elections

The 2015 Delhi Election saw the Aam Aadmi Party get a massive 96% of the seats. In marketing parlance such a victory is akin...

Conducting a Business Event- 9 steps to follow

Business to Business Event Marketing is a tried and established route to increase your business leads and sales. If you’re business involves selling to...

Essential guide to successful trade show participation

For every business, big or small, participating in trade shows is an effective way to engage and sell your products to prospective buyers. It...

5 steps to better PR for your business

PR can be a powerful promotional medium for businesses if used correctly. However for most organizations hiring a PR agency is down in the...

7 deadly sins that tell us why LinkedIn is ripe to...

At the risk of being called stupid, I would go so far as to predict that LinkedIn is just about ready to be swept...

Keyword Research: 8 deadly SEO mistakes to avoid

Google Keyword research is the first step of doing SEO for your website. It is quite like constructing the foundation of a building; if done...

Difference between Broad Match and Broad Match Modifier

Broad Match and Broad Match modifier are specific keyword match types that one can use when you are running a search based google AdWords...

8 Email Marketing Mistakes to avoid

Email Marketing mistakes are the most common digital marketing mistakes that people do. Though Google Adwords are considered as best mode to target audience,...

How to build thought leadership via content marketing

I know for you, this topic is little vague - How to build  thought leadership via content marketing? But before I explain what my...

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